How many pages should a good website have?

1. Why the Number of Pages Matters

You might think that just one page is enough for a website, but a truly great website needs a bit more. Each page serves a specific purpose. Some pages share your story, while others guide customers to buy, call, or visit you.


Having more pages means your visitors can find the information they need. Plus, it helps Google understand what your site is all about, making it easier for people to discover you online.


2. What Are the Most Important Website Pages?

Let’s break down the essential pages that every solid website should include:


Home Page

This is the first page most visitors will see. It should:

  • Clearly state what you do
  • Show your location (like Chelmsford)
  • Encourage people to explore further


About Page

This page is all about your story:

  • Who you are
  • Why you started your business
  • What sets you apart


Services or Products Page

Here, you can showcase what you sell or offer. You can choose to have one page or multiple pages:  one for each service.


Contact Page

Make it super easy for people to:

  • Call you
  • Email you
  • Find your address


Testimonials or Reviews Page

Share the positive feedback from your happy customers. This helps build trust.


FAQ Page

Address common questions. This not only saves time but also reassures visitors.



3. How More Pages Can Help SEO 

Search engine optimization in Chelmsford is all about making your website easy to find on Google. Having more pages is beneficial because:

  • Each page can target different keywords, like “best dog groomer in Chelmsford”
  • Google can read each page and learn more about your business
  • Visitors tend to stay longer when they find useful pages
  • Think of it as having more signs directing people to your business.


4. Using Pages to Boost Profitability and Growth


More pages can lead to increased profits. How does that work?

  1. Having dedicated pages for each service helps people discover you through various searches.
  2. When your information is clear and accessible, it results in more calls, messages, and visits.
  3. When customers can quickly find the answers they need, they’re more inclined to make a purchase.
  4. This means you can grow your business without pouring more money into ads, which is great for both profitability and expansion.


If you’re looking to broaden your service area or ramp up online sales, having more pages is essential.


5. How a Digital Marketing Agency in Chelmsford Can Help

A digital marketing agency in Chelmsford understands exactly what pages your site needs. They can:

  • Design a user-friendly layout
  • Craft pages filled with the right keywords
  • Ensure each page is optimized for both phones and computers
  • Monitor which pages attract the most visitors


They assist you in creating the right number of pages to meet your objectives—not too few, not too many.


Explore
website design options that align with your business.


6. What Is a Google Business Profile in Chelmsford?

Your Google Business Profile in Chelmsford is a free tool that showcases your business on Google Search and Maps.


While it’s not part of your website, it provides a link to it. If your profile directs to a well-structured website with the right pages, you’ll see an increase in visitors.


You’ll want:

  • A straightforward home page
  • A contact page that matches the information on your profile
  • Pages that highlight your services as listed in your profile


All of this works together to drive more clicks and visits.


7. Should I Include a Blog on My Website?

Absolutely! A blog adds more pages, but not just any pages—pages that provide value.

  • You can write blog posts about:
  • Helpful tips for your customers
  • Updates about your business
  • Solutions to common issues


Each post creates a new page, contributing to search engine optimization in Chelmsford and attracting more traffic.


Even posting just once a month can make a difference.


8. Why Social Media Management in Chelmsford Needs Support Pages

Social media management in Chelmsford is all about driving traffic to your website. But once they arrive, where do they go?


You should definitely link your posts to:

  • A services page
  • A blog post
  • A booking or contact page


The more pages you have, the more options you provide for visitors. This not only keeps them engaged on your site longer but also boosts your chances of making sales.


More clicks translate to more growth.


9. Tips for Growing Your Website Over Time

You don’t need to kick things off with 20 pages right away. Start with these 5 essentials:

  1. Home
  2. About
  3. Services
  4. Contact
  5. FAQ or Blog


Then, aim to add one new page each month. Before you know it, you could have:

  • A dedicated page for each service
  • Engaging blog posts
  • Pages for various cities or neighborhoods
  • Event pages
  • Team or hiring pages


This approach keeps your website feeling fresh. Google loves new content, and so do your customers.


10. Contact a Website Designer

Need some guidance on planning your pages? Looking for a site that delivers real results?


Collaborate with a team that knows the ins and outs of SEO in Chelmsford, social media management in Chelmsford, and local search strategies.


Reach out to a
website designer today and start crafting a website that evolves alongside your business.


Final Thoughts

The number of pages your website requires really depends on what you offer. However, having more valuable pages can lead to:

  • Increased traffic
  • Greater trust
  • Higher sales
  • More growth


With the support of a
digital marketing agency in Chelmsford, your website can transform into a powerful asset for profitability and expansion.


Ready to create a site that truly works for you? Let’s chat!


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May 5, 2025
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